Hitachi Construction Machinery Americas
Hitachi Construction Machinery to Redefine the Future at CONEXPO-CON/AGG 2026
Newnan, Ga (January 22, 2026) Hitachi Construction Machinery has spent over 75 years defining reliability through manufacturing and engineering excellence. Their history of innovation dates back to the invention of the very first mid-sized excavator using the two-pump/two-valve hydraulic system in the industry. Since then, their revolutionary technology has been the backbone of jobsites around the globe.
Building on that history, at CONEXPO-CON/AGG 2026 they will show the heavy machinery world what true innovation means for the generations of the future.
Booth Highlights
- Co-developed technologies with 2024 startup challenge winners
- New Machine Guidance system
- LANDCROS Connect fleet management system
- Autonomous mining solutions
- Over 20 machines on display
- Over 15 attachment types
- Live technology demos
- Relaxation Zen area
A Brand Shaped by History to Build the Future
Their 30,000 sq. ft. booth (#F19012) in the Festival Grounds will exhibit a fusion of past and present that is sure to impress attendees with a sneak peek at the company’s future as LANDCROS, offering solutions beyond machinery.
Their Japanese manufacturing excellence will be on display in an ergonomically designed open area full of their latest equipment, with multiple new machines. Their extensive history of engineering excellence will be on display in a two-story building found in their booth space. Inside, models featuring the company’s patented hydraulic systems, a key differentiator of its excavators, will be on display. Attendees can also explore a detailed timeline highlighting the company’s many industry firsts.
The Next Generation of Technology
A highlight of their technology exhibit is their collaboration with the winning startups of the 2024 Hitachi Construction Machinery Challenge - Sodex, Teleo, and Veristart. Since their wins, Hitachi Construction Machinery has worked with and invested in these startups to develop technology that addresses labor shortages and operator machine access. These innovations are results of the company’s open partnerships, a key value of their upcoming brand change.
Visitors will have an opportunity to try and give feedback on Assist Pro AI tool and learn more about a semi-autonomous excavator system that can 'learn' to complete repetitive tasks from an operator.
Other solutions on display include Hitachi Construction Machinery’s new Machine Guidance system that will help operators work more precisely on jobsites. Attendees will be able to view the LANDCROS Connect machine monitoring system and their Autonomous Haulage Solution for mining trucks, both of which help projects have better control over their fleet.
Visitors can expect to see and demo next generation technology that is sure to revolutionize the equipment industry.
Same Trust, New Decal
Their broad equipment lineup will showcase the excellence in engineering and manufacturing that their customers know and trust. From excavators to wheel loaders to compact machines, visitors will see first-hand the versatility of their equipment with a wide array of attachments.
In October 2025, Hitachi Construction Machinery announced that beginning April 2027, their official corporate and brand name will change to LANDCROS. They will maintain the same manufacturing excellence, dealer support, and business practices their customers have always relied on, while focusing on the jobsites of the future.
LAND
The company has a deep historical connection to the land their equipment works in. Since 1950, Hitachi Construction Machinery has been pioneering excavator engineering. This history of groundbreaking innovation can be seen inside their booth with key details about their manufacturing legacy on display.
Customer
As they look towards the future, one thing they don’t want to leave behind is their attention to detail for their customers. They will continue to provide tailored solutions that assist customers throughout their entire journey.
The customer journey will be on display throughout the booth as attendees walk through a peaceful exhibit of machines, attachments, and technology that meet various customer needs.
Reliable
Hitachi Construction Machinery is synonymous with reliability. With their future as LANDCROS, that is a value that will continue to shape their solutions.
With the solutions that will be on display, attendees will experience the reliability they have come to expect.
Open
Hitachi Construction Machinery understands that technology is the future of jobsites, and they believe that working in open partnership with group companies that are experts in technology will set them apart from the competition.
The groundbreaking technology attendees can experience at the booth is due to this belief in open partnerships.
Solutions
Hitachi Construction Machinery began as a solutions provider. As LANDCROS they will continue to be focused on providing solutions that generate lasting value through generations.
At their booth, visitors will experience the true meaning of solutions beyond machinery.
Connecting Harmony to Innovation
At CONEXPO-CON/AGG 2026, Hitachi Construction Machinery’s booth will showcase how their Japanese manufacturing and engineering, built in harmony with customers, drives true innovation that meets real world needs.
Attendees can stop by Booth #F19012 to get a sneak peek into the future of the equipment industry and the company’s future as LANDCROS.
ABOUT HITACHI CONSTRUCTION MACHINERY AMERICAS
Hitachi Construction Machinery Americas is a leading provider of solutions that harmonize construction and mine sites across North America. With state-of-the-art manufacturing facilities in Japan, Hitachi machines are precision engineered to give operators a seamless experience as they flow through jobsites. The U.S. Corporate office and U.S. based parts warehouses are backed by the global strength of the Hitachi Construction Machinery Group empowering the U.S team to offer exceptional support to their customers and dealers.
Combined with a wide array of technological solutions, including fleet management, maintenance monitoring, and remote machine control, Hitachi Construction Machinery brings dynamic power that synchronizes processes and allows for supercharged human thinking. Visit hitachicm.us for more information.
