Hitachi Construction Machinery


2017 Autumn Festival and Health and Productivity Management Initiatives (Hitachi Construction Machinery Tierra)

The Hitachi Construction Machinery Tierra Autumn Festival was held in grand style on September 23. It was a lively event that drew more than 1,500 visitors as flyers were handed out to nearby residents via a community group.

At the venue, various performances livened up the festival, including juggling by Marcello, a street entertainer, a balloon show that was popular with children, Japanese drums by the all-female Kumiko Troupe, and entertainers hailing from Shiga Prefecture. Through the cooperation of Hitachi Health Insurance Society, the health promotion zone held dental checks and a quiz to guess the volume of 350 grams of essential daily vegetables.

Also, as an environmental initiative, we collected used cooking oil and gave environmentally-friendly ballpoint pens to people who assisted us. We introduced Hitachi’s environmental vision and Hitachi Construction Machinery Tierra’s CSR and environmental activities on fans that were distributed to visitors. The fans were also printed with lottery numbers for a chance to win gorgeous prizes.

This summer Hitachi Construction Machinery Tierra put into practice a health-conscious business declaration and started moving towards obtaining recognition as an outstanding Certified Health and Productivity Management Organization via the Ministry of Economy, Trade and Industry. In addition to health promotion initiatives at various events, we aim to be a company that puts the health and safety of employees first.

The mini excavator ride’s commemorative photo zone in front of the entrance sign


Children trying to spin plates with street entertainer Marcello


Plenty of gifts from the balloon artist


Japanese drums of the all-female Kumiko Troupe


Joint events with Hitachi Health Insurance Society were also held


Much used cooking oil was collected from nearby residents


Environmental awareness fans. Introducing the new Hitachi environmental vision


Health-conscious business declaration certificate

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